Coinbase Ventures into Custom Stablecoins, Empowering Businesses with Branded Digital Tokens

Coinbase is making significant strides towards enabling businesses to issue their own branded, dollar-backed stablecoins. This new "Coinbase Custom Stablecoins" feature aims to provide enhanced flexibility for various financial operations, from payroll to cross-border transactions. The exchange is currently testing a stablecoin named USDF, developed by Flipcash, on its backend systems, signaling a move to expand its stablecoin offerings beyond its existing partnership with Circle.